The range of products in the merchandise drop is frankly staggering. voice — showcases his meal: “same order since back in Houston.” Here, too, a mutual compromise: McDonald’s, potentially still skittish about aligning with a rapper, swaps in an animated version in the ad. In exchange, McDonald’s gets some refracted cool and the satisfaction of knowing that thousands of young people might find their way — through the co-branded merchandise — into becoming walking billboards, especially crucial given that while McDonald’s remains among the most valuable fast-food restaurant brands on the planet, with total global revenue of around $21 billion each of the last two years, it’s still a business in overall decline, from a high of $28 billion in 2013. (There are over 13,000 McDonald’s restaurants in the United States.). McDonald’s is teaming up with Travis Scott via a new partnership with his Cactus Jack music label. The "Astroworld" rapper teamed with the fast food joint this month for the $6 "Travis Scott meal," which bundles Scott's go-to McDonald's order. For Scott, it’s the scale of the flex — a partnership with a brand the magnitude of McDonald’s is essentially unheard-of. Regular price $199.99 Sale price $89.99 Cactus Jack x McDonalds Smile Hoodie. A collaboration at this scale is maybe a final stop before a full-fledged brand of one’s own — a Yeezy or a Fenty. As with most of Scott’s merch, it’s well-designed, colorful, playful. MORE : Travis Scott treats himself to ‘seven figure’ Bugatti for his birthday because why not? A partnership between the rapper and the fast-food chain is a melding of the merchandising minds. Though, you could just order each of the items from the menu… It won’t be called the Travis Scott Meal, but you could pretend. Travis Scott Meets McDonald’s (It’s Lit!). Travis Scott's meal at McDonald’s is so popular that the famous fast-food chain is actually running out of burgers. Buy and sell authentic Travis Scott streetwear on StockX including the Travis Scott x McDonald's Apple Pie Hoodie Washed Black and thousands of other streetwear clothing and accessories. Travis Scott’s partnership with McDonald’s includes a merchandise drop and a limited-edition meal. CACTUS JACK FOR MCDONALD’S https://t.co/48HdxmgwO4 pic.twitter.com/ke0a7U9g4n, — TRAVIS SCOTT (@trvisXX) September 3, 2020. It is part of a month-long partnership between the restaurant chain and the Grammy-nominated artist’s record company, Cactus Jack. OFFICIAL TRAVIS SCOTT & ASTROWORLD MERCH AVAILABLE NOW. Travis Scott’s McDonald’s Deal. I threw out the sandwich, and pocketed the slip. Part of why the Scott/McDonald’s alliance feels different is because of the intimacy of food — it’s one thing to attach a celebrity to a luxury item, but to attach one to a commodity product is a far bolder statement. Though they’re well-designed, wearing clothing advertising the leading fast-food brand is, in a Sweetgreen era, an unprogressive choice — nostalgia tends to soften capitalist excesses, though. McDonald’s shares were up 0.2 percent at $226.43 midday trading on Thursday. And Scott retains a bit of personal mystery. It would all be so sinister, so savagely instrumental, if it weren’t so effective. The brown work jacket with “Billions and Billions Served” embroidered on the back ($128) could have been right out of a dawn-of-the-’90s Beastie Boys video. It looks as if this is an exclusive for fans in the United States. At the McDonald’s closest to my house on Wednesday, though, there was little hubbub — just another day in the fry-guy trenches. A partnership between the rapper and the fast-food chain is a melding of the merchandising minds. Alongside the special meal, Travis Scott has launched a range of clothes in collab with McDonald’s. The fast food chain have a full meal that includes the burger, fries and a sprite and lets not forget the bbq dip. McDonald's is adding a new Travis Scott meal to the menu starting Tuesday, Sept. 8, which includes a Quarter Pounder, fries and a Sprite for $6. Filed under fast food , mcdonald's , travis scott , 10/8/20 Share this article: The Travis Scott Meal contains three of Travis Scott’s favourite items from the menu for just $6 (£4.65). From this action figure commercial to his recent concert on the video game Fortnite, he has been moving toward full time avatar territory. 2020 has been weird, we can agree on that, but did anyone predict Sicko Mode rapper Travis Scott dropping a collaboration with Ronald McDonald? During my childhood years, my family’s kitchen cabinets used to be lousy with the sorts of commemorative glassware you’d get at Burger King or McDonald’s — a Luke Skywalker here, a Snoopy there. Shop the official Travis Scott, Astroworld, and Cactus Jack merch. McDonald's debuted the Travis Scott Meal on September 8 — a Quarter Pounder with cheese, bacon, and lettuce, medium fries with BBQ Sauce, and a Sprite. These garments are likely to look better in the rearview a couple of decades from now. Travis Scott treats himself to ‘seven figure’ Bugatti for his birthday because why not. McDonald’s location in what appeared to be a planned appearance, given several barricades and a throng of people in the restaurant’s parking lot. A couple of days ago, Scott had a not very socially distanced launch event at a McDonald’s in Downey, Calif. Scott’s buddies wore special shirts made for employees and cheesed for pictures over the griddle. 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